This will involve Brave Ads, Brave’s adtech platform. Brave’s blogīrave Search is currently ad-free, but the company has plans to work on an ad-supported version of Search. The Web needs multiple search providers-without choice there’s no freedom.
Search engines that depend too much, or exclusively, on Big Tech are subject to their censorship, biases, and editorial decisions. The company admitted, however, that they will be pulling search results from other providers- Google in particular-if their index doesn’t have enough data of its own. According to Brave’s blog, 92 percent of queries users receive are directly from Brave’s search index. While Google enjoys a 92% market share, Brave has yet to break out of the search engine ranking’s miniscule “other” category.īesides a loyal following, one reason for Brave Search’s fast growth is likely that it (mostly) avoids using third-party search indexes, such as Google and Bing. However, as impressive as that is, Brave Search (and the other privacy search engine, DuckDuckGo) are still lightyears away from challenging Google’s hegemony. That was a staggering increase in a year, from 8.1 million search queries to 411.7M by May 2022. In a recent announcement, the company said its search engine had passed 2.5 billion queries since its release a year earlier. In March 2021, the company launched Brave Search so it could use its own index to generate search results. Its first product was the Brave Browser, a privacy-friendly, Chromium-based internet browser that automatically blocks ads and site trackers. In May 2015, Mozilla alumni Brendan Eich and Brian Bondy launched Brave Software.
To celebrate, the company says it is moving the search engine out of its beta phase to become the default search engine for all Brave browser users. Brave Search, Brave Software’s privacy search engine, just turned one.
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